Strategic Business Assessment
Client:
Nahaia Active Organics
Dates:
January 2012 - March 2012
Status:
Complete
Project Challenge:
Nahaia is a small business specialising in natural & nutritional Organic skin and beauty care range. The business was preparing to launch a '24kt Gold Facial' product and was seeking strategic advice to optimising this business opportunity.
Our Role:
- Clarify the vision and the values of NAO, understand the business sufficiently in order to offer limited strategic advice;
- Critical reflection of current situation and some suggested strategies for moving forward.
Outcomes & Benefits:
Offering of 24 month strategy to achieve:
- Business growth - the development and execution of a strategic business plan;
- Product development and new sales and marketing plan;
- Personal development to ensure well-being.
Product launched successfully and on-going support for business growth maintained.
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